By now, you might be thinking, “Okay, I get it. I shouldn’t build everything on borrowed land. But what do I actually do with platforms like social media or Substack? Should I just ignore them altogether? Should you go all in? Or is there a smarter way to use them?” And that’s what we’re going…
Last week, we talked about the Biggest Mistakes that Authors Make: building their content on borrowed platforms. And that episode got you thinking, or maybe even a little uncomfortable. This one is gonna give you some clarity because today we’re talking about what you should own instead, and why it matters more now than it…
Getting your book into readers’ hands takes more than publishing—it takes visibility. One of the most effective ways to grow that visibility is through collaboration. Learning how authors can collaborate with podcasters, bloggers, and speakers opens the door to new audiences, increased credibility, and long-term growth beyond your existing network. Why Collaboration Matters for Authors…
Most authors think that the biggest problem that they have is not creating enough content, but in my experience, that’s actually not the issue. The real problem is where your content is living, because if you’re putting all of your time, energy, and creativity into platforms that you don’t own, you’re building something that could…
We’ve spent the last few weeks cutting through the noise together — talking about clarifying your message, why getting 50 Amazon reviews really matters, and why building your email list is so important. Today, we’re bringing it all together with the one thing that holds everything else up: consistency. But here’s what I need you…
We are continuing this April series on the few things that actually matter in book marketing—cutting through the noise and focusing on what truly helps you to grow your audience and your impact. So far, we have talked about clarifying your message and why getting the first 50 Amazon reviews is so important. And today…