Have you ever created something that you thought was really good, you spent time on it, you put your thought into it, maybe you even thought, “This is really going to be helpful to people,” and then you posted it and nothing happened? A few likes, maybe a comment from your mom, and you’re sitting…

Remember, this month we are talking about getting seen by the right people, and last week we started with a really important idea. You don’t need to be everywhere to be seen. You don’t have to be on every social media platform. Are You Being Seen by the RIGHT People? You don’t even have to…

We are starting a new series for the month of September on the topic of getting seen by the right people. We’re going to talk about practical ways to increase your visibility and reach the people that you are called to serve.     You Don’t Need to Be Everywhere to Be Seen Our first…

Time to wrap up the Subscriber to Superfan series. The next step is when someone is ready to buy.  Someone is Ready to Buy We started with someone finding you, and that’s where we talked about creating the lead magnet that attracts the right people to your email list. Then we talked about someone…

Last week, we talked about the very beginning of the journey, and that’s when someone finds you. Now they have joined your email list.   Someone Joins Your List Today we’re going to move to the next step. They have downloaded your free resource. They gave you their email address; now what? What do you…

Email marketing is my favorite. Different platforms serve different purposes. Social media—you’re discovered. YouTube builds authority. Podcast—builds trust. Emails—deepen relationships. Follow the journey from discovery to becoming a known, trusted client. Lead Magnet The first step is a lead magnet. We are not just growing a list. We want to attract people and have them…