How AI Can Unlock Productivity in Your Business

In the fast-paced world of online business, authors, speakers, coaches, and service providers often juggle multiple responsibilities and roles independently. Whether you’re writing your next book, preparing for a speaking engagement, launching a new podcast, or pivoting your brand, staying productive without feeling overwhelmed can seem nearly impossible. Artificial Intelligence (AI) tools for solopreneurs have become a controversial topic in some circles, especially among writers and faith-based creatives. However, when used ethically, AI tools like ChatGPT can be a strategic productivity partner by accelerating decision-making, optimizing workflows, and turning insights into results.

Here are three specific ways I’ve observed AI assisting entrepreneurs in gaining clarity and advancing their businesses:

Plan a Podcast Season with Vision: If you’re a podcaster or aspiring to be one, planning an entire season of content can be daunting and time-consuming! With an AI tool like ChatGPT, you can input your podcast theme, target audience, episode ideas, and any other relevant background information.

In seconds, it can generate:

A list of potential episode topics with SEO-rich titles
Draft descriptions that mirror your voice and brand
Suggested calls to action for your listeners. This process streamlines the transition from brainstorming to recording and publishing with greater ease.

Andi Smiley, a Christian podcaster with five years of experience, utilizes ChatGPT to craft promotional posts for Threads and refine her emails, making each episode sound more compelling to her audience. When prompted effectively, AI becomes less of a shortcut and more of a strategic resource in your business.

Create a Course with Structure and Confidence: If you’re a coach who wants to build a course from scratch, sorting through content ideas, organizing the material effectively, and managing the technical details can quickly become a complex and exhausting task.

AI can act like a virtual project manager, helping you:

Establish a course outline based on your main topic and ideal student
Organize your core content into modules and lessons
Suggest names for your modules and craft lesson objectives
Estimate a realistic timeline for you to stay on track.

While AI cannot perform a real-time trademark search, you can prompt ChatGPT to avoid known trademarked names and provide original suggestions for titles and course names.

By breaking it down into manageable steps, AI guides you from course concepts to creation, allowing you more time to focus on delivering impactful results for your clients.

Rebrand and Reach the Right Audience: If you’re planning a brand pivot or wish to connect more deeply with the client community you aim to serve, AI can assist you in clarifying your niche and message, uncovering trends, and simplifying market research.

Ask ChatGPT to identify the top questions, pain points, and desires of your ideal audience based on current Internet search trends
Use AI to brainstorm ideas that solve a real need in your niche
Get advice on writing a new brand tagline or value statement
Leverage AI to develop social media posts that reflect your evolved brand identity

When I recently considered a business pivot, I used ChatGPT to search for everyday struggles within my niche, test tagline options, and suggest topic ideas to help me get crystal clear on how to communicate my updated brand message. Ultimately, I decided what to implement and what felt aligned with my calling. For solopreneurs, using an AI productivity tool means spending less time stuck and more time taking meaningful action!

Final Thought

As Christian business owners, our highest priority is to glorify God through our work and serve others with integrity. Tools like ChatGPT don’t replace our authentic voices; rather, they support and enhance them. AI can free up time, reduce decision fatigue, and bring clarity and focus to our business efforts. Whether you’re launching something new or refining something old, remember you don’t have to do it all alone!